About Us

Rebuilding the Dream

Our Story

How a Lender and Her Husband Revitalized a Failing Lending Company and Built a Game-Changing Software Solution.
After 20 years in the auto lending industry, Rada had seen it all. She’d built her career on integrity, efficiency, and a deep understanding of what it took to help customers finance their cars. However, after decades of working for others, she felt it was time to make a bold move. Around the same time, her husband, Ross, who had 25 years of experience in programming and marketing, also sought a new challenge. Together, they decided to acquire an old, struggling lending company that had fallen on hard times. (more)
Ross L. CEO

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